How Rupert Murdoch could respond to the latest Sky curveball


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The last thing Rupert Murdoch needed, during a two-month recovery from a fall on his son’s yacht, was to be thrown a curve ball.


But that’s exactly what he faces after Brian Roberts, chief executive of US telecommunications company Comcast, announced a £22.1 billion ($39.4 billion) rival bid for British broadcaster Sky on Tuesday evening.


Buying control of Sky is proving a tough, protracted battle for Rupert Murdoch.

Buying control of Sky is proving a tough, protracted battle for Rupert Murdoch.



US-based Comcast, which owns TV network NBC Universal, is keen to expand into Europe, and owning Sky would open the door to 23 million households across five countries.


The offer complicates carefully orchestrated plans by Mr Murdoch, who recently announced one of the biggest media deals in modern history – the $US52.4 billion ($65.9 billion) takeover of his 21st Century Fox by Walt Disney Co.


This deal will bring most of Fox’s assets under Disney’s control, including its interest in Sky.


Article source: http://feedproxy.google.com/~r/sbsnews-topstories/~3/0cEJ13Q7v30/inside-the-arctic-blast-causing-havoc-across-europe

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